Who is the Publisher?
The Publisher is Media Incorp.
For more information see the About Us page.
What is the Readership?
The readership of the Family Business Directory is potentially the entirety of the Christian
population in Australia, given its online presence and the promotion we do through a variety of
Christian Media. Conservatively, we could consider a potential audience of close to 500,000 viewers per month.
What sort of person advertisers in the Family Business Directory?
The Family Business Directory is primarily comprised of businesses owned and/or managed by
Christians. It provides a way for Christians in the above regions to locate Christian service providers.
The Directory also provides a cost-effective advertising medium and enables owners of Christian
businesses to reach a targeted audience.
The Family Business Directory is promoted in
Christian media and through churches, hence the Directory is (primarily) comprised of businesses
owned or managed by people connected to those networks, or who service those networks.
Another way of saying this is that participation in the Directory comes from people from within
local churches, businesses that have working relationships with local churches or who support
local churches.
NB: No business can be Christian in/or of itself! It can only have Christian
owners/workers etc. (i.e. only a person, not a business entity, can make a decision of faith in
Christ to become a Christian)
Businesses we would not list and the reason why?
Media Inc is a Christian-based organisation and operates on Christian principles. Therefore, the
Publisher would not accept advertising that contradicts those principles (e.g. companies that
engage in any immoral activities, etc) or that contradicts its work in the community (e.g. alcohol
companies, etc.).
This is a general guideline, however, Media Incorp (as with any Publisher) reserves
the right to cancel any material deemed inappropriate.
How long has the Family Business Directory been in operation?
The Family Business Directory has been in operation since 2000. We are entering our tenth year of serving the Christian community.
How do I know if the Directory will work for me?
Whilst we cannot guarantee the effectiveness of the Directory for all businesses we know it works
for most, as over 50% of display advertisers rebook every year
When is it issued?
With our new online model, you can register at any time and have your business online within 48 hours. Your listing is live for a full 365 days.
As your annual listing nears completion, you will receive email notification as to advise of your completion date. You can also re-book
for a further 12 months at this time.
How do I register?
To advertise, phone our friendly advertising team on 1300 72 66 25 (advertising enquiries only), email
advertising@familydirectory.com.au or register online.